Founded in 1913 by Mario Prada in Milan, the house initially specialized in leather goods and travel accessories. The brand rose to global prominence in the late 20th century under Miuccia Prada, who redefined luxury through unconventional materials and minimalist design.

The introduction of nylon handbags in the 1980s disrupted traditional perceptions of luxury, establishing Prada as a forward-thinking brand. The triangular enamel logo plaque became a discreet yet powerful symbol of the house.

Today, Prada continues to innovate through sustainability initiatives like Re-Nylon while maintaining its Milanese design discipline.