• Website: marineserre.com
• Founder: Marine Serre
• Founded: 2017, Paris, France
• Ownership: Independent / privately owned (Marine Serre SAS)
• Known For: Crescent Moon Prints, Regenerated Materials, Upcycled Denim, Body-Conscious Jersey, Hybrid Sportswear, Experimental Craftsmanship
• Category Focus: Womenswear, Menswear, Denim, Dresses, Tailoring, Knitwear, Footwear, Bags, Jewelry, Accessories
Marine Serre is one of France's most distinctive contemporary fashion houses, renowned for its Crescent Moon motif, regenerated materials, hybrid silhouettes, and future-focused approach to luxury. Founded by Marine Serre in 2017, the Paris-based label rapidly gained international recognition by combining sophisticated fashion with sportswear, cultural references, and resource-conscious production.
Known for combining upcycled textiles, body-conscious jersey, tailoring, sportswear, vintage materials, and instantly recognizable Moon graphics, Marine Serre has developed a design language that moves between practicality and experimentation. Rather than treating existing garments and fabrics as waste, the house frequently transforms them into new pieces through its concept of regeneration.
Today, Marine Serre spans womenswear, menswear, denim, tailoring, dresses, knitwear, footwear, bags, jewelry, and accessories. Its recognizable Moonogram pieces coexist with increasingly sophisticated regenerated garments, demonstrating how the house has evolved beyond its early graphic signatures into a broader vision of contemporary luxury.
Moon Print Catsuit
Moon Print Bodysuit
Regenerated Denim
Moonogram Tops
Upcycled Patchwork Jackets
Regenerated Silk Scarves
Moon Print Dresses
Crescent Moon Accessories
Marine Serre studied fashion in Belgium before gaining experience at several established fashion houses. Shortly after establishing her namesake label, she received one of the industry's most important early-career honors, helping transform Marine Serre from an emerging project into an internationally recognized fashion house.
Her approach developed around the tension between fashion's desire for newness and the enormous amount of material that already exists. Instead of separating sustainability from creativity, Serre made regeneration part of the visual and technical identity of the brand.
Key Milestones:
• 2017: Marine Serre establishes her namesake label and wins the LVMH Prize for Young Fashion Designers, rapidly bringing international attention to her work.
• Late 2010s: The Crescent Moon becomes the house's defining visual signature, particularly through stretch jersey tops, leggings, bodysuits, and catsuits.
• 2010s–2020s: Marine Serre develops its Regenerated approach, transforming existing denim, scarves, household textiles, and other materials into new luxury garments.
• 2020s: The label expands beyond its early bodywear and sportswear signatures into sophisticated tailoring, dresses, denim, accessories, footwear, and increasingly ambitious upcycled pieces.
• 2025: Marine Serre continues refining its combination of craftsmanship and resource-conscious fashion, including collections built around upcycled denim and signature Crescent Moon designs.
• 2026: The house presents Fall/Winter 2026, “The Grace of Time,” created in dialogue with the Louvre and centered on time, preservation, craft, memory, and transformation.
Marine Serre continues demonstrating how regeneration, experimentation, cultural references, and luxury craftsmanship can form one coherent fashion language.
“Marine Serre makes regeneration feel futuristic, combining her iconic Moon motif, upcycled materials, sportswear, and couture craft into a distinctive luxury language.”
Marine Serre matters because she helped demonstrate that resource-conscious fashion can generate a distinctive luxury aesthetic rather than functioning simply as an environmental initiative.
Its influence can be seen across:
• Regenerated Fashion
• Contemporary French Luxury
• Upcycling
• Luxury Sportswear
By combining existing materials, futuristic sportswear, couture techniques, cultural references, and the unmistakable Crescent Moon, Marine Serre has developed an approach in which sustainability and design are difficult to separate. Her 2026 Louvre project pushes that philosophy further by treating clothing as objects capable of preservation, transformation, and transmission across time.
Marine Serre vs Coperni
Marine Serre vs Courrèges
Marine Serre vs Mugler
Marine Serre vs Stella McCartney
